I started my art licensing business in 2014 and I often get asked how I started. Now, with over a decade of experience in the industry, I can confidently say that how I started back then is not how I’d start now. These days, I have a much more strategic approach to business, and you can adopt this strategic approach yourself! If I were starting my art business from scratch, these are the things I'd focus on that make a huge impact when you're starting out.
Read MoreIf you want to get your artwork licensed, but have no idea how to get art directors to notice you, you’re in the right place! This post will cover the exact steps you need to take to successfully pitch your artwork to potential clients and get your art in front of the right people.
Read MoreEvery year, new visual trends emerge and it’s important to stay on top of them if you want to stand out as a surface designer. This year, we’re seeing a shift towards maximalism, dreamy landscapes, and rich, opulent motifs.
Read MoreIn this easy watercolor flower tutorial, I’ll walk you through my step-by-step process for painting a watercolor flower. Florals are an evergreen trend, meaning they never go out of style! Whether you want to sell your art online or simply want to share your art with family and friends, learning how to paint watercolor flowers is key. Read on to learn how to paint a watercolor flower with layered petals!
Read MoreIn this tutorial, I’ll be sharing how I sketch animals from a reference photo. I like to simplify complex animal motifs so that they are still recognizable as the animal, but have a more artistic look that is in line with my modern style. This tutorial is for all levels, whether you’re a beginner who is just learning how to draw or an advanced artist looking to hone your animal illustration skills!
Read MoreIn this watercolor tutorial, you’ll learn how to paint a watercolor succulent. Succulents are popular sellers and they are a fabulous motif to start with as a watercolor beginner. This tutorial is for all levels, so whether you’re a hobby artist just starting with watercolor, or a seasoned artist looking to learn a new skill, you’ll get something out of this watercolor tutorial!
Read MoreIn this tutorial, I’ll walk you through my upload process for print on demand sites. My top print on demand sellers are Society6, Redbubble, and Spoonflower, so in this tutorial, I’ll walk through how you can upload your designs to those sites.
Read MoreIn this tutorial, you'll learn how to paint a watercolor Monstera leaf step-by-step. Botanicals are some of my favorite things to paint with watercolor. Plus, they're great if you're a watercolor beginner!
Read MoreOne of the biggest things that holds watercolor beginners back is that they are worried about what will happen if they make a mistake. And I get it! You've come up with watercolor painting ideas and are ready to get started, but what if one mistake ruins your masterpiece? In this short and sweet tutorial, we're going to learn how to fix mistakes while you're working with watercolor.
Read MoreIn this acrylic painting for beginners tutorial, I'm sharing my top acrylic painting techniques. Whether you want to learn acrylic painting on canvas, or simply want to learn a new paint medium, this will walk you step-by-step through everything you need to get started with acrylic paint.
Read MoreIn this acrylic painting for beginners tutorial, I'm sharing my top acrylic painting techniques. Whether you want to learn acrylic painting on canvas, or simply want to learn a new paint medium, this will walk you step-by-step through everything you need to get started with acrylic paint.
Read MoreI've been licensing my artwork since 2014 and have sold over 1,000,000 products with my designs on them. The reason I've been able to sell so much of my artwork? Trend forecasting. I have learned how to forecast upcoming popular trends and capitalize on them to create profitable designs with mass appeal. Keying into motifs, colors, and patterns that are rising in popularity has been the key to my success as a surface designer.
Read MoreThere is nothing like seeing your artwork hanging in a frame or printed on a product for the first time. Seeing my artwork displayed like this was such a pivotal part of feeling like I’d “made it” as a fine artist. But what if I told you that you could feel that feeling today without ordering any special products, frames, or prints of your artwork? Enter, product mockups.
Read MoreAre you wondering how to get started with watercolor painting as a beginner? In this tutorial, I’ll walk you through four basic watercolor techniques that are perfect for you to learn as a beginner. This tutorial is geared towards beginners, but if you’re an experienced artist, you’re also welcome to follow along and get some watercolor practice!
Read MoreWhat is print on demand and how can artists profit from it? Print on demand is a production model where products with custom printed designs are produced as customers order them. In this post I’ll share my top tips for selling your art on print on demand sites, and how print on demand became one of the biggest revenue streams in my business.
Read MoreWant to learn new art skills and strengthen your creative muscles? Join me, CatCoq, for a weekly artist challenge and creative prompts.
Read MoreJewel Branding & Licensing (JBL) is excited to announce that they have signed trendy, free-spirited design & influencer brand, CatCoq, for global licensing representation. JBL officially debuts the brand at the upcoming Surtex show in New York, February 3-6 at Jewel Branding’s booth 3581.
Read More
