Hello, Palm Springs! Over the weekend, I had the opportunity to speak on a panel at the Create & Cultivate Desert Pop-Up. The event drew a massive crowd of women entrepreneurs, creatives, and aspiring self-starters who gathered to share ideas, network, and grow. It was empowering to hear so many other women's stories of success and forging their own career path.
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A recognizable style of artwork reinforces your brand recognition, makes your portfolio memorable, and will keep your customers coming back for more. You can explore a variety of styles to identify and track best-sellers, then create more artwork in that vein to increase your top-selling pieces.
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There’s a reason your favorite websites hit you with pop-up windows to collect your email addresses. It’s because they work. Really, really well. I put together her top tips to collecting email addresses so you can start turning your fans into customers.
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Email campaigns are one of the most effective methods of marketing your business online. I put together a checklist of key tips to help you create a solid email campaign that will appeal to your audience, boost your artwork sales online, and grow your brand recognition.
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I've officially launched my newest online course! It’s packed with tips to help you make money selling your artwork online. Getting involved with art licensing is an excellent way to boost your passive income and my class is filled with tips to help you make your first sale online as well as boost your sales if you’re already established!
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Society6 asked me to put together a list of my top ten best resources for artists looking to grow their art skills. Check it out here. One key factor for succeeding as an artist is continuing to grow your creative skillset. My portfolio has evolved tremendously over the past few years. I’ve improved my painting techniques, learned time-saving shortcuts, established a solid aesthetic, and kept up with market trends. Utilizing the right resources was key in this journey.
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My first class is officially live! I teamed up with Society6 & Skillshare to create a course dedicated to teaching artists + designers tips to boosting their passive income through selling artwork. After months of prep work, shooting in NYC, and working through final edits from across the world, I'm so thrilled with how everything came together. My course is FREE & open to anyone who wants to learn!
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Last summer, my apartment lease in Kansas City was about to expire and I had to make a decision: renew, find a new place around town, or store all my belongings in my brother's basement and move to Thailand. I chose the latter.
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I recently had the opportunity to chat with Johnny FD about my life as an artist-turned-digital-nomad. Johnny hosts the Travel Like a Boss, a podcast about how to travel like a boss by being your own boss. "Digital Nomad" is a term for those of us who are location independent and use technology to perform our jobs. We work remotely thanks to accessible and cheap internet access around the world.
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I've been traveling through Asia for the past few weeks and I just got a text from a friend that made my entire month. "CAT. You're in HGTV magazine!" Needless to say, I was ecstatic.
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I recently had the opportunity to partner up with Society6 and Skillshare to teach my own class. The topic: How artists can boost their passive income. The online class is packed with information for artists and designers looking to broaden their revenue streams. I thought it would be helpful to include a summary of the basics. Enjoy!
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Society6 invited me to participate in their artist blog with a letter to my younger self. It gave me a chance to reflect on how my past and the events that led me to where I am now.
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Every year, Society6 puts together an insanely-awesome Gift Guide. S6 curators pick through thousands of artists' designs and compile collections based on the person you're shopping for. The collections range from general interests like Animal Lovers and Gifts for Geeks, then hone all the way into that one specific person, like Wine Loving Yogi Moms and People Who Love to Cuss. This year, I was thrilled to see my own designs peppered throughout the Society6 Gift Guide. Thanks for the love, S6!
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Moshery's founder and chief editor, Meredith Schneider, reached out to me with an array of in-depth questions about my creative process. It wasn't until we spoke that we realized we're both Kansas City residents! It was great to meet another KC-local entrepreneur who is absolutely killing it with her blog.
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Society6 just launched their new First Expressions #DormGoals lookbook and I had the opportunity to be one of the featured artists! They absolutely nailed their curated collection– it contains a mix of trending patterns, bold palettes and variety of motifs to match one-of-a-kind personalities. I'm so jazzed to be involved.
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I believe personal projects are the key to a designer's sanity. It was due time to get back into some digital illustrations, so, in the spirit of spring, I decided to make a series of animals in love. The project was inspired by my brother and sister-in-law's bunnies, Tupelo & Chewy. The bunnies act more like an old married couple than honeymooners, but they're still clearly infatuated with one another. In my illustration, they're encircled with blooming flowers, trickling vines and butterflies.
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I was traveling through Vietnam when I got a notification on Instagram. My friend had tagged me in a photo of an HGTV magazine spread from their April issue. It took me a half a second to realize that my Watercolor Burst rug was one of the featured items! Since that issue, my sales of that design have skyrocketed. Thanks for the love, HGTV!
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I was recently asked to participate in Society6's blog for their latest article, #NoFilter: Top Artists Reveal Their Tips for Instagram Success. I joined six other top-selling artists to discuss all the tips and tricks we utilize to make the most of social media.
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